Cars for Kids 60 second Texas state TV spot
Heartfelt and purposeful, this statewide TV commercial for the Cars for Kids donation program was produced by Aume Media to raise funds and awareness in support of Texans Can Academies, a Texas charter school system dedicated to transforming students' lives.
The spot speaks directly to the generous spirit of Texans, making the case that donating a car, boat, RV, or motor vehicle is one of the simplest ways to give a student a brighter future. From filling out a quick form online to scheduling a free vehicle pickup, the commercial walks viewers through the easy donation process before closing with a memorable call to action: "Write off the car, not the kid."
Delivered across multiple versions for television, social media, and web with market-specific edits tailored for regions across Texas, the campaign reflects Aume Media's ability to produce high-impact, cause-driven content at scale.






